For the last decade, “spritz” has meant one thing: bitter orange, a splash of prosecco, and a sad little slice of citrus floating on top. Aperol built an empire on it. Everyone else has just been ordering the same drink with a different label.
We think it’s time agave got a seat at that table.
Introducing the Mexican Spritz — a lower-ABV, endlessly sippable, effortlessly social cocktail built around Lucky Stash Tequila. It’s not a tequila cocktail wearing a spritz costume. It’s a genuine reinvention of what a spritz can be when you start with a spirit that already brings its own complexity to the glass.
Why Tequila Was Missing From Spritz Season
The classic spritz formula works because it’s simple: a bittersweet base, something sparkling, something bright. But most spritz bases are one-note — bitter, sweet, or boozy, rarely all three in balance. That’s exactly where tequila has the advantage.
Lucky Stash isn’t a neutral pour that needs six ingredients to taste like something. It walks in with agave sweetness, a botanical profile, and a slow-building warmth already built in. Where a lot of spritz bases need help, Lucky Stash brings flavor the moment it hits the glass — which means the rest of the drink can stay light, letting the tequila do what it does best instead of covering it up.
That’s the whole idea behind the Mexican Spritz: stop diluting good tequila into forgettable citrus water, and start building a spritz around it.
What Makes It “Mexican”
This isn’t tequila swapped into someone else’s recipe. A spritz, by definition, is spirit and sparkling wine — nothing more. No soda water (that’s a Ranch Water), no grapefruit (that’s a Paloma). The Mexican Spritz keeps the format honest: Lucky Stash Tequila and sparkling wine, full stop.
That’s exactly why the tequila matters so much here. With only two ingredients in the glass, there’s nowhere for a flat or one-note spirit to hide. Lucky Stash’s agave sweetness, botanical flavor, and warmth have to carry the drink on their own — and they do.
Ready to Take Its Piece of the Cake
The spritz category has been begging for a shake-up for years — drinkers are bored of the same orange-bitter template, and the low-and-slow, all-afternoon drinking occasion (rooftop, patio, backyard, brunch-into-evening) is exactly the moment tequila has never fully claimed. Aperitivo hour doesn’t have to stay a European import. It can just as easily start with agave.
That’s the opportunity. Spritz season is massive, it’s only growing, and right now it’s dominated by one or two flavor profiles. The Mexican Spritz, made with Lucky Stash, is our answer to “what else could this be?” — and we think the answer is obvious once you taste it.
The Build (For Anyone Ready to Pour One)
- 2 oz Lucky Stash Tequila
- 3 oz sparkling wine
- Garnish: orange twist, chili-salt rim, or a sprig of something green
Build over ice, tequila first, sparkling wine on top so it stays lively. That’s it — no soda, no juice, no six-ingredient list. Just Lucky Stash and bubbles, because the tequila is already doing the work.
Spritz season isn’t ending anytime soon. But the drink everyone’s reaching for is about to change. Lucky Stash is ready.
